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Crafting a New Identity with Trey Griggs

03/15/2024 | by 3PL Systems

Check out the latest episode of the 3PL Live podcast featuring Trey Griggs, Founder of BETA Consulting Group.
 
In this episode, we delve into Beta’s rebranding journey initiated by the company’s staff.

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Sound waves adorn Beta’s new logo, symbolizing its commitment to improving messaging and communication.
 
But what exactly defines a brand?
 
It’s the perception and reputation people hold about a company. 
 
To hear the episode click the link in the comments.

3PL Systems Team

About 3PL Live

3PL Live is a media company that produces content about people that work in the freight industry.  We make podcasts and videos around founding stories and useful tech that can help grow your brokerage.

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  • Exploring Media’s Role in Supply Chain with Nathan Chaney
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